The Lucky Lunchbox


Well, I guess I just don’t see it the way many others do, but I just can’t get overly excited about the Lucky Lunchbox. Maybe it’s just not my kind of place–plenty out there love it–but either way…

I think my issue is largely with what you get (nothing too exciting) for what you pay (quite a bit). A $9 turkey sandwich needs to deliver, and if I get something I could have easily made at home, then my entitlement meter will rise. What can I say; the heart wants what it wants, and it wants a good sandwich.

There is a lot of talk about freshly baked bread here, and toppings and so on, and that’s all well and good. The issues I had with my sandwich was still pretty specific.

First, I think their refridgerator might be set too cold. The sandwich wasn’t exactly ice cold, but the bite of it felt close to crunchy, in that frozen kind of way.

Meanwhile, I didn’t love the bread. I didn’t loathe it, but I had expected something a little better. The turkey was fine, and the bacon average, and… Look–there just wasn’t anything to love here. I have no issues paying extra for something I enjoy, but this didn’t do it for me. Maybe I’m in a different sphere than the Lucky Lunchbox’s target audience. Maybe I expect too much. It could be me, and not them. But I’m pretty sure that wasn’t the case.

That’s how I feel, and that’s how it is.